STRATEGIC MARKETING
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Call No:658.8 CRA
| Accession No. | 104425 |
| Accession Date: | 14-MAR-22 |
| Author(s): | NIGEL PIERCY, DAVID. W CRAVENS |
| Imprint | BOSTON: MCGRAW HILL EDUCATION, 2009. |
| Subject(s): | MARKETING-DECISION MAKING, STRATEGIC MARKETING |
| ISBN: | 9780073381008 |
| Pages: | 784 |
| Language: | ENGLISH |
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