MARKETING MANAGEMENT, GLOBAL EDITION
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Call No:658.8 KOT
| Accession No. | 105116 |
| Accession Date: | 11-NOV-22 |
| Author(s): | PHILIP KOTLER, KEVIN LANE KELLER, ALEXANDER CHERNEV |
| Edition: | 16TH |
| Imprint | HARLOW: PEARSON, 2022. |
| Subject(s): | MARKETING, MARKETING MANAGEMENT |
| ISBN: | 9781292404813 |
| Pages: | 605 |
| Language: | ENGLISH |
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