MARKETING RESEARCH TEXT AND CASES
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Call No:658.83 MCG
| Accession No. | 50675 |
| Accession Date: | 18-FEB-82 |
| Author(s): | K. L. MCGOWN |
| Imprint | CAMBRIDGE: WINTHROP PUBLISHERS, 1979. |
| ISBN: | 0-87626-562-X |
| Pages: | 432 |
| Language: | ENGLISH |
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