INFORMATION PROCESSING THEORY OF CONSUMER CHOICE
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Call No:658.834 BET
| Accession No. | 52604 |
| Accession Date: | 09-MAY-83 |
| Author(s): | JAMES R. BATTMAN |
| Imprint | READING: ADDISON WESLEY PUBLISHING CO, 1979. |
| ISBN: | 0-201-00834-3 |
| Pages: | 402 |
| Language: | ENGLISH |
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