MACMILLAN DICTIONARY OF MARKETING AND ADVERTISING
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Call No:658.803 BAK
| Accession No. | 62079 |
| Accession Date: | 11-FEB-79 |
| Author(s): | MICHAEL J. BAKER |
| Edition: | 2 |
| Imprint | LONDON: MACMILLAN, 1993. |
| ISBN: | 0-333-51604-4 |
| Pages: | 271 |
| Language: | ENGLISH |
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