WINNING STREAK: A MARKETING DECISION MAKING SIMULATION
⇐ BackCall No:658.8 SIM
Accession No. | 63684 |
Accession Date: | 07-MAR-93 |
Author(s): | JAMES C. SIMON, PETER C CASILLO |
Edition: | 2ND |
Imprint | CINCINNATI: SOUTH-WESTERN PUBLISHING COMPANY, 1992. |
Subject(s): | DECISION MAKING, MARKETING |
ISBN: | 0-538-60162-0 |
Pages: | 345 |
Language: | ENGLISH |
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