MARKETING
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Call No:658.8 MER
| Accession No. | 68340 |
| Accession Date: | 10-JUN-02 |
| Author(s): | DAVID MERCER |
| Edition: | 2ND |
| Imprint | OXFORD: BLACKWELL, 2001. |
| Subject(s): | MARKETING, MARKETING MANAGEMENT |
| ISBN: | 0-631-19638-2 |
| Pages: | 560 |
| Language: | ENGLISH |
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