BUSINESS MARKET MANAGEMENT:UNDERSTANDING, CREATING AND DELIVERING VALUES
⇐ BackCall No:658.8 AND
Accession No. | 71543 |
Accession Date: | 15-JUN-05 |
Author(s): | JAMES.C ANDERSON, JAMES.A NARUS |
Edition: | 2ND |
Imprint | NEW DELHI: PEARSON, 2004. |
ISBN: | 81-297-0460-9 |
Pages: | 460 |
Language: | ENGLISH |
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