FUNDAMENTALS OF MARKETING
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Call No:658.8 SAN
| Accession No. | 73316 |
| Accession Date: | 28-DEC-06 |
| Author(s): | WILLIAM J. STANTON, KENNETH MILLER |
| Edition: | 3RD |
| Imprint | BOSTON: MCGRAW-HILL BOOK COMPANY, 1994. |
| Subject(s): | MARKETING |
| ISBN: | 0-07-470117-7 |
| Pages: | 771 |
| Language: | ENGLISH |
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