MARKETING MANAGEMENT: A SOUTH ASIAN PERSPECTIVE
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Call No:658.8 KOT
| Accession No. | 76212 |
| Accession Date: | 09-OCT-08 |
| Author(s): | PHILIP KOTLER, MITHILESHWAR JHA, KEVIN LANE KELLER, ABRAHAM KOSHY |
| Edition: | 14TH |
| Imprint | NEW DELHI: PEARSON, 2014. |
| Subject(s): | MANAGEMENT, MARKETING |
| ISBN: | 9788131767160 |
| Pages: | 596 |
| Language: | ENGLISH |
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