MARKETING MANAGEMENT: KNOWLEDGE AND SKILLS
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Call No:658.8 PET
| Accession No. | 85587 |
| Accession Date: | 05-SEP-12 |
| Author(s): | J. PAUL PETER, JAMES H DONNELLY, JR. |
| Edition: | 7TH |
| Imprint | BOSTON: MCGRAW-HILL BOOK COMPANY, 2004. |
| Subject(s): | MARKETING MANAGEMENT |
| ISBN: | 9780071215053 |
| Pages: | 876 |
| Language: | ENGLISH |
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