PLATFORM REVOLUTION: HOW NETWORKED MARKETS ARE TRANSFORMING THE ECONOMY AND HOW TO MAKE THEM WORK FOR YOU
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Call No:658.872 PAR
| Accession No. | 93243 |
| Accession Date: | 14-JUL-16 |
| Author(s): | GEOFFREY PARKER, SANGEET PAUL CHOUDARY, MARSHALL VAN ALSTYNE |
| Imprint | NEW YORK: W.W.NORTON & COMPANY, 2016. |
| Subject(s): | STRATEGIC PLANNING, INTERNET MARKETING |
| ISBN: | 9780393249132 |
| Pages: | 336 |
| Language: | ENGLISH |
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