PRINCIPLES OF MARKETING
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Call No:658.8 KOT
| Accession No. | 97712 |
| Accession Date: | 17-AUG-18 |
| Author(s): | PHILIP KOTLER, GARY ARMSTRONG, PRAFULLA.Y AGNIHOTRI |
| Edition: | 17TH |
| Imprint | INDIA: PEARSON, 2018. |
| Subject(s): | MARKETING |
| ISBN: | 9789352865611 |
| Pages: | 701 |
| Language: | ENGLISH |
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